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So this is my first ever roast.

I mean, I have roasted a chicken and all, but never a big roast like this. Mom always does the Turkey at Thanksgiving and really, that is the only roast my family does. Until now, because I decided I needed to make a roast.
It’s just seemed so Christmassy and perfect.


Every Christmas Eve, my family usually grills a beef tenderloin. It’s tradition, we do it ever year. This year though, I am taking over and making prime rib. This cut of meat was pretty amazing and this is coming from a person who really doesn’t care much for meat.
And oh my gosh, it’s so crazy easy to prepare. Which clearly means it’s perfect for holiday cooking and entertaining.

And speaking of holiday entertaining and the holidays. I spent all day Saturday trying to make a Christmas Croquembouche and let’s just say it ended in tears and not the happy kind.
Making the cream puffs was easy, piping them with my chocolate pastry cream was easy, forming them into a pretty tower was when things went bad. And then things went from bad to worse when I had to make the caramel. Things got absolutely disastrous when I tried to spin sugar around my pathetic looking tower. Who the heck do I think I am trying to spin sugar? I mean, I have zero training in baking, and spinning hot sugar is just not something I should be attempting. I completely ruined a bowl, like to the point where the hot sugar actually cracked it (thank goodness it wasn’t anything great) and the fork I was using ended up in the trash too because getting the hardened sugar off just seemed like a miserable option.
SO… you guys will probably never see a croquembouche recipe from me. I am still mentally and physically exhausted from the day. I tried so hard (SO HARD think sun up till sun down) to make it work. I had this picture in my head of how I wanted this pretty Christmas tree shaped dessert to look, but it was just not happening.
The good news is, everything was edible and tasted delicious. BUT instead of a pretty tower, it looked like I plopped a bunch of cream puffs on a plate, smooshed them together and then tried to drizzle them with a caramel that got way too hard.
Just so bad.

I guess you live and you learn.

Luckily, I nailed this coffee rubbed prime rib roast and topped it with the most insanely good butter.
It’s pretty simple so I think the only way you can mess it up is if you overcook it, which even then I have read that this cut of meat is still juicy when slightly over cooked. Good. Room for mistakes because mistakes happen. Especially during the holidays.
I am living proof!

Here’s the deal. I know that coffee on steak sounds totally odd, but I promise, you do not even realize you are eating coffee. Just like coffee makes chocolate shine, it makes meat shine too.
The seasoning rub is basically all things Christmas. There is brown sugar, coffee, smoked paprika, chili powder, ginger and even some vanilla beans. It’s a tad odd I will admit, but in this case odd is so very good. It’s simple and delicious. However, if you are not feeling all the seasonings, you really just need coffee, salt and pepper. This cut of meat will be good with three simple ingredients. Do whatever you prefer (but you really should try my rub because it’s so good!).
Also, you can prep the meat (putting on the rub and all) a day in advance, just let it sit in the fridge overnight and then take it out of the fridge at least an hour before cooking to allow the meat to come to room temperature.

Oh, and most importantly? The gorgonzola butter.
You have to make this. Steak, butter, roasted garlic and cheese, it’s the most award-winning combo. If I am being honest, the roast is delicious, but the gorgonzola butter – it’s what makes this roast out of this world and perfect for Christmas Eve.
So bottom line? If you make this roast, you must make the butter. Butter for life.

Is anyone else getting excited for Christmas week? I surely am….freaking out a little too. Family friends will be here Thursday through Saturday and then the family starts arriving Saturday. Too much to do, not sure where I will be living, anxious, stressed and excited all at the same time.
So basically I am a ball of emotions.
But hey, at least I’ve got the food all planned. That’s the most important thing. Gotta have good food at Christmas!

Nutritional information is only an estimate. The accuracy of the nutritional information for any recipe on this site is not guaranteed.

Side note – my brothers are all dying right now because they somehow missed out on this meal.
I made this for Thanksgiving and it was so darn good. We are not a household of turkey lovers, but we do love beef.
I did cook it on my Traeger just as Teagan had suggested 450 for 30 minutes and then I turned it down to 350 and I cooked for maybe an hour and a half. I had just under a 6 pound roast. I did have the butcher cut the bones away. And tied them back on.
It’s a total due again, however I think next time I will take my roast off and let it sit for 20 minutes as she suggested mix up the vegetables and put them back on the Traeger for those 20 minutes. I did brussels sprouts onions and potatoes. Some of the potatoes weren’t quite cooked through but the flavors from the dripping were fantastic!
Hey Ann,
Happy Sunday! Thanks for the thoughtful feedback after trying this recipe, I’m happy to hear it was a win!
What kind of ginger did you use? Also, if I’m not roasting on veggies, should I put on a roast rack or is it ok to put on the pan itself?
Hi Lexi,
I used ground ginger in this recipe. You can use a roasting rack or put it directly in the pan, either way is great!
I hope you love this recipe!
This recipe is absolutely amazing for my first time making a standing roast! The rub was so flavorful. I only had time to leave it on for 3 hours but I’d consider the directions to try up to one day next time to get even more flavor. The roast was a perfect medium rare, had a beautiful crust, and was juicy. I only needed one hour after the 30-minute period in my gas oven. Although it turned out great, I did notice in the pictures that the roast is bone side down, fat side up. I did a little research and found that this is how it should be. That part would be helpful to add to the directions for any first timers! After making this, I will absolutely be making it for the holiday season this year.
Hey Kayla,
I appreciate you giving this recipe a try, so glad to hear it turned out nicely for you! Have a great summer weekend!
Looking forward to trying this on Christmas! What should the cook time be for a smaller 3lb rib roast?
Hi Haley,
You can follow this recipe as written:) Please let me know if you have any other questions!
Thoughts on using a larger roast for this? How would impact high temp cooking time?
Hi Britt,
That would be just fine for you to do, you would just need to increase your cook time. Please let me know if I can help in any other way! xx
Way off on timing. The rub is great but you’re better off following a different instruction in terms of cooking
Hi David,
Sorry to hear you had issues with this recipe, please let me know if there is anything that I can help with! xx
Can this roast be prepared and cooked a day ahead and then be reheated without drying the meat out or overcooking it?